£4.00
A 12x8 inch photographic print featuring a reproduction of the Christmas 1911 edition of the Strand magazine. A snow scene is shown with the banner line: 'A new story of Sherlock Holmes'. The new story mentioned would have been 'The Disappearance of Lady Francis Carfax'.
For sixty years (1891-1950) The Strand Magazine was a popular source for the best in fiction, featuring the works of some of the greatest authors of the 20th century including Graham Greene, Agatha Christie, Rudyard Kipling, G.K.Chesterton, Leo Tolstoy, Georges Simenon and, of course, Sir Arthur Conan Doyle. Founded by George Newnes in 1890 and edited by H Greenhough Smith from 1891 to 1930, the Strand aimed at a mass market family readership. The content was a mixture of factual articles, short stories and serials most of which were illustrated to some extent. Despite expense and production difficulties, Newnes aimed at having a picture on every page - a valuable selling point at a time when the arts of photography and process engraving were in their infancy. "A monthly magazine costing sixpence but worth a shilling" was the slogan the publicity-conscious Newnes used to advertise the Strand – which was half the price of most monthlies of the period.